Metaphor Hacker – Hacking Metaphors, Frames and Other Ideas
Semantics
Literally: Triumph of pet peeve over matter
have a number of pet peeves about how people use language. I am genuinely annoyed by the use of apostrophes before plural of numerals or acronyms like 50′s or ABC’s. But because I understand how language works, I keep my mouth shut. The usage has obviously moved on. I don’t think, ABC’s is wrong or [...]
Why ideas aren’t enough to solve the Palestine-Israeli conflict
An advertising agency is trying to solve a bloody conflict. This is presumptuous on such as scale that it could be called idiotic. Quoth http://www.theimpossiblebrief.com: “Rather than ‘out of date’ policies, we need ‘out of the box’ solutions. Let’s show the world that creative minds at their best can inspire even political leaders.” Assuming that [...]
What it’s all About
Image via Wikipedia Metaphors are not just something extra we use when we’re feeling poetic or at a loss for le mot juste, they are all over our minds, texts and conversations. Just like conjunctions, tenses or word. And just like anything else, they can be used for good or ill, on purpose or without [...]
Key Metaphor Readings
